Label We Love: Paige Denim
You know when a fashion label has a huge loyal celeb following – and we’re talking HUGE – that it’s surely the real deal. Well, that’s Paige Denim.
The label is a dominating force, and for good reason. Its chic and sexy offerings include a whole range of fashion and denim pieces that actually fit (they do exist!) and are sooooo flattering and on trend.
Many of us have experienced that all too familiar dread when faced with the prospect of buying new jeans. But Paige Denim creator and fit expert, Paige Adams-Geller has designed these jeans with the customer 100% in mind. Specially tailored to fit perfectly, Paige Denim jeans not only look ah-mazing but are so comfortable too.
Paige’s jeans are a favourite with celebs, regularly spotted on actresses, singers and the fashion elite. Gwen Stefani, Kate Moss, Angelina Jolie, Gwyneth Paltrow, Cameron Diaz, Jennifer Aniston, Nicole Richie, Rihanna, Hilary Duff, Jessica Biel, Rachel Bilson, Olivia Palermo and even the Duchess of Cambridge, Kate Middleton are just a few of the many, many fans.
As a former model herself, Paige knows fashion. Her passionate, daring, fun and hard-working attitude comes through in every piece – she is a living embodiment of her brand. We recently caught up with Paige, to find out more about her inspiration for the brand as well as the new range.
How would you describe yourself?
We often talk about ‘having it all’. What does that phrase mean to you?
For those who would love to do what you do, what advice would you give them?
I’ve realised that if I have body-mind-spirit balance, and really take the time to take care of myself, I’m going to be a better boss, a better role model and better when I’m with people. If I’m getting my sleep, working out and taking care of myself, everything falls into place.
Did you ever think that when you started the line it would be what it is today?
Tell us about the new range…
When I got back I thought about creating a line that was about taking a trip through the dark side of nature - exploring, and falling down the rabbit hole, this whimsical state of dreamland. Then you come back out and realise that all that fantasy is fun, but it’s really more important to just be in the moment. So the collection, which is out now in Australia, has traces of all of that.
We have all the coated denims, which remind me of a horse’s saddle. The deep, deep berry colours, that are like the darkness and richness of nature. Then there is a print that’s called ‘wild hearts’ and it’s like a beautiful kind of water colour-y horse print. I went horseback riding when I was in Sundance.
You’ll see texture, zipper details, soft subtle prints, and that kind of dark side.
Which celebrity do you think does denim best?
Who is the Paige woman?
Is the Australian customer different to the American customer?
If you could steal one person’s wardrobe, who would it be?
Finally, what is your favourite denim look?